Wednesday, September 2, 2020

Portfolio Instructions Essays - Education, Knowledge, Writing

Portfolio Instructions English 101 Fall 2016 Outline As a major aspect of a continuous evaluation of an understudy's capacity to advance as an author, every understudy took on English 101 will present a portfolio of work at two separate occasions. The primary accommodation will be a work-in- progress to be turned in alongside the Midterm. The subsequent accommodation will be the last accommodation, to be turned in alongside the Final. The portfolio task is worth 15% of the understudy's last grade. Desires Understudies must compose a paper explicitly for the portfolio that will acquaint the portfolio with their perusers and show that they have accomplished the necessary capabilities of the course. Understudies ought to compose an intelligent paper where they contend for their achievements on the composing errands recorded underneath, utilizing their creations as proof. This article is commonly understood first, giving the perusers of their portfolio knowledge into their considering their composition. Understudies will have picked the work and given some data about the assignments, yet no one but they can clarify how their portfolio shows their achievements as an author. This paper won't check toward the absolute number of pages (10-30) or papers (3-5) for the portfolio itself. Different Requirements 1. In any event three structures that delineate work in more than one kind (ex. a proposition, a profile, a story, a scholarly contention, and so on) which are gone before by a presentation clarifying the task what's more, why the understudy decided to remember it for the last portfolio. 2. At any rate one sythesis that shows the understudy's capacity to use composing for reflections. 3. At any rate one creation that exhibits the understudy's capacity to use composing for clarification. 4. At any rate one organization that shows the understudy's capacity to use composing for investigation. 5. In any event one structure that shows the understudy's capacity to use composing for influence. 6. In any event one arrangement that shows the understudy's capacity to use compose as indicated by a group of people. 7. In any event one sythesis that exhibits the understudy's capacity to incorporate their own composition with the composition of others, successfully utilizing fitting sources, appropriately recorded. 8. At any rate one creation that exhibits the understudy's capacity to well-spoken and bolster a theory driven contention. 9. Proof of taking part in the creative cycle through numerous drafts. 10. Proof that the understudy has worked cooperatively with peers. 11. Proof that the understudy can alter their work for mechanical blunders to the degree that, while maybe not great, surface highlights of the language don't meddle with correspondence. Guidance Try not to freeze! A few papers can mean different prerequisites, and we'll ensure every necessity is secured. To help, keep EVERYTHING we compose, not simply last drafts. Likewise, keep whatever has gotten friend or teacher input. Keep these in an organizer that you can bring with you consistently.

Saturday, August 22, 2020

Copan Notes essays

Copan Notes expositions Maya rulers cut expand landmarks that recounted accounts of their rising to the seat, their ancestry, significant fights, or different occasions. The Maya had a refined and precise schedule and an arrangement of hieroglyphic composition. They dated numerous landmarks and incorporated the names of rulers and when they ruled. There is one incomplete landmark at Copan that can furnish you with pieces of information. Today, there are numerous individuals living in the Copan Valley. They develop corn, similar to the antiquated Maya did before them. These cutting edge ranchers can give intimations to how old Maya ranchers utilized the land. There are presently around 25,000 individuals living in the Copan Valley, about a similar number that lived there before Copan fallen. There are two bone examples you can look at. They are the two skulls of occupants of Copan. Both were discovered covered a couple of miles from Copans focus (or acropolis). What do these pieces of information uncover about Copan? Record your contemplations in your diary. Plant and soil proof can give pieces of information to what occurred previously. You might need to look at this dust slide, which originates from an example taken from the base of a lowland in a cultivating zone outside of Copan. ... <!

Friday, August 21, 2020

Business and marketing strategies for Citibank

Business and promoting methodologies for Citibank Presentation Citibank participates in shopper, corporate banking and budgetary administrations and it is a piece of the Conglomerate mammoth Citigroup. The bank was set up in 1812 and was known as City Bank of New York and from that point forward, it was named First National City Bank of New York. The organization was later changed to Citigroup and Citibank turned into an arm of the banking and budgetary administrations Unit of the organization (Wikipedia, 2010). As at June 2009, Citigroup is the fourth biggest bank in the United States through household store and the best three banks are Wells Fargo, JP Morgan Chase, and Bank of America (Data screen report, 2009). This made Citibank a universal monetary keep money with buyer, corporate and speculation banking and furthermore rendering protection administrations. Citibank works in more than 100 nations all inclusive and it is one of the best banks on the planet. The monetary emergency of 1990 brought about by the Gulf war and other budgetary emer gencies in numerous Asia nations influenced the banks execution (Timmers, P. (2009). This made the bank to transform it corporate, business and showcasing systems so as to guarantee manageability of the bank and furthermore to beat its rivals. It additionally occupied with the presentation of web based business and e-business systems to bring new items into the business sectors and it likewise extended its tasks to different territories, for example, riches the board, stock broking and money related exchanging administrations 1.2 The new procedures of Citibank The bank stretched out its financial activities to different territories, for example, riches the board, resources the executives, protection, budgetary exchanging and so forth (information monitor,2009) The bank started better authoritative vision and statements of purpose to a more extensive, objective situated gaols and targets so as to beat the opposition from other huge budgetary players and adversaries, for example, Bank of America, JP Morgan Chase, HSBC, Barclays Bank and so on Appropriation of new e-business and web based business promoting methodologies through new advertising advancement frameworks, for example, online internet providers In light of Porter (1980) conventional methodologies Citibank received the separation technique by building its worldwide business procedures through execution of new innovative and correspondence frameworks, for example, Information innovation frameworks, devices and gear so as to upgrade its business tasks, The arrangement of procedures and structures that will make the bank to have the option to contend in e-business condition. 1.3 The layout of the system definition method accessible for Citibank so as to contend in e-business condition Because of the developing serious money related condition, and the need to react to the new mechanical changes for quicker business activities, Citibanks new vision is to turn into the universes driving e-business empowering influence. Its center principle e-business methodology is to interface with clients through the (web), change the Citibanks abilities to convey incorporated arrangements and stretch out by arriving at new markets, new clients and new items. Be that as it may, Citi bank has procedure plan methods for contending in the e-business condition and these will be talked about beneath. Production of Citibanks E-business Vision The initial step of Citibank methodology definition was the commencement of the E-business Idea and making of an e-business vision and statements of purpose which shapes the layout of accomplishing its business targets (Ali Farhoomand, 2008). This e-business system was repeated via Caroline Wong, head of e-business Group (money exchange), Hong Kong expressing the banks duty to enter the e-business so as to bring transformational changes that will expand customers fulfillment. Citibanks vision is to turn into the main empowering influence of e-business through strengthening of neighborhood, territorial and worldwide clients and business-to-business-to-shopper (B2B2C) (Tawfik Jelassi et al, 2008). Expand Arrive at new markets, new clients also, new items Interface Web-empower its center administrations to interface with its clients Change Draw the full scope of Citibanks capacities to convey coordinated arrangements Figure 1: Citibanks E-business system This vision and the business system fills in as a major structure for the Citibanks E-business structure therefore giving bearings, objectives, points and targets. The strategic the administration of the general expenses of its Information (Ali Farhoomand, 2008). Innovation (IT) ventures, ideal use of the current and new advances, and normalization of its application and improvement forms. All these are driven towards expanding operational efficiencies and lower the expenses of operational while accomplishing on time conveyance to clients. Every one of these objectives, points, destinations made a principal structure in which Citibank was working to accomplish a supportable E-business in the serious markets in order to pick up advertise initiative in the banking and money related markets tasks. - The Formation of the Internet gathering In 1999, Citibank propelled a CitiDirect Online Banking which was the e first Citibanks multi-item in a multi-geographic Internet banking framework. Citibank e-specialty unit was framed in year 2000 with the administrations cooperative choice to forcefully create Internet-based items. The e-business arrangement was ceaselessly evolved and inquired about through 2001 and 2002 and Jose Bermudez , the official VP and head of worldwide money and exchange business who merged the Citibanks business structure and by holding gatherings with all locales, creating and joining objectives in all regions and united organizations over the areas of the banks tasks (Timmers, P. 2009). This activity by Jose Bermudez made a collaborate duty to accomplishing and supporting the Citibanks e-business procedure. During this period, the then CEO, John Reed was completely worried about gathering the interest for web banking and he began the E-Citi activity for investigating the Internet openings (Tawfik Jela ssi et al, 2008. - Strategies execution for its e-business condition Jose Bermudez drove the e-specialty unit that was capable e for creating web programming for the corporate customers setting up B2B (Business - to-Business) electronic trade trades while the new significant level boards of trustees composed and the systems through benchmarking of different banks (Tawfik Jelassi et al, 2008. The e-business condition was imagined as an answer business for clients to make new and complex web based financial items to meet the clients need. It assembled web stage and E-structure administrations, for example, clearing, exchanging, and assortments which permitted clients to procure data quickly than the customary paper base procedures. This was obvious when the Global exchange administrations made the Citibanks markets and banking frameworks so as to coordinate Cash , Trade and Treasury administrations and Global Securities Services. Its center targets was to help corporate clients to oversee money related positions locally and globally while expanding business efficiencies and diminishing expenses. Citibank made a worldwide online speculation that was made sure about, and electronic which permitted clients to get to an assortment of momentary ventures utilizing the honor winning , electronic financial stage. A model was the substitution of the CitiDirect Online keeping money with Treasury vision which made a simpler administration of transient speculation portfolios by the administrators. Production of culture and estimations of multidisciplinary groups One of the methodology definition strategies of Citibank was the production of multi-dimensional structure of groups that is completely centered around the E-business activities and they broke the old bureaucratic culture that existed. Timmers, P. (2009) expressed that some different administrators were employed from outside the boycott and they had the accompanying measurements: Finishing on responsibility through framing community oriented foundations and they worked by organizing themselves in order to satisfy the destinations of the web based business objectives Mutual comprehension and information The multi-dimensional groups work through sharing of information and assets in applying best practices in the execution of online business methodologies Production of discussions as channels for powerful correspondence Citibank Alliance systems Preceding 2000, all types of e-business techniques executed by Citibank had fizzled in light of the fact that the immense interests in zones of programming advancement, frameworks improvement and front end administration couldn't get together with the dynamic innovative changes at that point. From 2000, the bank at that point concentrated on making key collusions with the utilization of their accomplices serious qualities. The bank shaped organizations with organizations that had solid advances, frameworks and foundations with great access to the business sectors .The organizations that Citibank banded together with are the significant innovation pioneers, for example, prophet, Commerce One Inc, SAP AG, Wisdom Technologies and Bolero.Net. the significant achievement of the organization was the Citibanks coalition with four IT mechanical organizations to shape Financial Settlement Matrix.com, which associated purchasers and venders in e-commercial centers with installment handling, cr edit and different administrations through direct of organizations with banks and other monetary help organizations Acquisitions of Information Technology and Electronics Company Another methodology which Citibank received was the procurement of some It and hardware organization so as to enter and advancement the current internet business commercial centers (Tawfik Jelassi et al, 2008). Citibank gained Lava Trading, which was a pioneer of electronic execution and sell-side administration. This was to improve Citibanks existing frameworks and stages and it had the option to incorporate a powerful electronic exchanging frameworks its administrations supplemented with the advancements of the acquisitions (Data

Thursday, June 4, 2020

Dummies Guide to Essay Writing

Dummies Guide to Essay Writing When it comes to essay writing, the information concerning this type of work, which you can find on the web, seems to be prepared for the people who already know how to deal with an essay writing task. This time, let’s pay attention to the simpler guide in essay writing. The method, given below, is acceptable for 3 and 5 paragraph essay. The format is the same for any type of an essay, that is why you can use it while writing as many paragraphs as you need. In this case we shall talk about 5 paragraph essay which is the most used. Paragraph 1: This paragraph is called introductive. This is the â€Å"say what you was going to say† paragraph. The first sentence will reveal what the topic of your essay is. The next sentences will show what you’re going to talk about in the next paragraphs. You may write the last sentence in the way it could transit the reader to the next paragraph. Paragraph 2: In this paragraph you will share the information you have already provided in the second sentence of the introduction part. Paragraph 3: Here you will describe in a more detailed way what you have written in the third sentence of the introduction part. Paragraph 4: That’s right, in this paragraph you have to write about the forth sentence of the introduction part. To cut the long story short, the whole essay lies in the fact that you’re broadening the basic facts concerning the topic you have provided in the introduction. Paragraph 5: In here you have to draw conclusions and state your main points once more time. Thus, you can see that essay writing is not as complicated, as it may seem from the first sight. So, good luck in your writing! And remember, you can always use our manual on  «How to write an essay »

Sunday, May 17, 2020

Recommendation of Coca Cola based on performing various valuation models - Free Essay Example

Sample details Pages: 16 Words: 4938 Downloads: 5 Date added: 2017/06/26 Category Business Essay Type Analytical essay Did you like this example? The recommendation of Coca-Cola Company is based on performing various valuation models, which include HR practices, economic profit analysis, relative valuation and a fundamental price to earnings valuation model that revealed the Coca-Cola Company to be overvalued. Even though they find the stock to be overvalued and they feel that KO has some promising outlooks as well as possible challenges in the near future and they want to recommend it as a hold instead of a sell. The Coca-Cola Company is the #1 company within the non-alcoholic beverages industry. Don’t waste time! Our writers will create an original "Recommendation of Coca Cola based on performing various valuation models" essay for you Create order They have a 20- year standing of being the leader and investors know that the Coca-Cola Company has an extraordinary reputation for maximizing shareholder value. Opportunities that exist for the company in the future is expanding market share in the non-carbonated beverages segment, a restructuring of their business model, and better consistency of earnings results. A challenge that the Coca-Cola Company is facing is the struggle with their global competitors in the fact that their HR practices are greater and less than coke. If coke wants to more reputation in the world they must produce more incentives for employees from which they more done work hard and produce good quality. Their new management team needs to work on implementing cohesive goals between the two to reach the Coca-Cola Companys long-term growth potential. TABLE OF CONTENTS 1 INTRODUCTION Mission and vision 5 History 7 4 Brands/product line 14 5 Total quality management 16 6 Environment of coca cola 16 7 Health and Nutrition 18 8 Management of coca cola in Gujranwala 19 9 Departmentalization 27 10 Human Resource Management 29 11 Job analysis and designs 30 12 Planning and forecast 30 13 Recruitment and selection 31 14 Training process 32 15 Performance and appraisal 33 16 Compensation and benefits 34 17 Employees relationship 35 18 Safety policy 36 19 Recommendation and Suggestion 37 INTRODUCTION Founded in 1886, the coca-cola company is the worlds leading manufacturer, marketer, and distributor of nonalcoholic beverage concentrates and syrups. The companys corporate headquarters are in Atlanta, with local operations in over 200 countries around the world. Although Coca-Cola was first created in the United States, it quickly became popular wherever it went. Our first international bottling plants opened in 1906 in Canada, Cuba and Panama, soon fol lowed by many more. Today, we produce more than 300 brands. More than 70 percent of our income comes from outside the U.S., but the real reason we are a truly global company is that our products meet the varied taste preferences of consumers everywhere. MISSION STATEMENT To benefit and refresh everyone it touches and to create values for our share owner on a long term basis by building a business that enhances the coco-cola company trade marks According to Gujranwala plant: To have a strong, dominant profitable business in Pakistan. VISION All of us in the Coca-Cola family wake up each morning knowing that every single one of the worlds 5.6 billion people will get thirsty that day and that we are the ones with the best opportunity to refresh them. Our task is simple: make Coca-Cola and our other products available, affordable, and acceptable to them, quenching their thirst and providing them a perfect moment of relaxation. If we do this if we make it impossibl e for these 5.6 billion people to escape Coca-Cola then we assure our future success for many years to come. Doing anything else is not an option. According to Gujranwala Plant: To create value for our share holders We are committed to: ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Building preference market leadership for our brands ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Achieve quality excellence and serve our customers with quality products. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Maximizing profits ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Developing People ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Optimum utilization of assets Shared Values: ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ WE VALUE RESPECT OUR PEOPLE ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ WE COMMUNICATE OPENLY ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ WE HAVE INTEGRITY ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ WE ARE COMMITTED TO WINNING Beliefs: There is much in our world to celebrate, refresh, strengthen and protect. The Coca-Cola Company is a vibrant network of people, in nearly 200 countries, putting citizenship into action. Through our actions as local citizens, we strive every day to refresh the marketplace, enrich the workplace, protect the environment and strengthen our communities. We are a local employer, with responsibility to enable our people to tap into their full potential; working at their innovative best and representing the diversity of the world we serve. We are an investor in local economies and a driver of marketplace innovation, with a responsibility to act as a good steward of our natural environment. A local citizen, understanding our responsibility to contribute to an improved quality of life in our communities BRANDS / PRODUCT LINE In 2002, Coca-Cola added pop to a category that many believed had lost its fizz in Nor th America. In May, after just six months in development, Vanilla Coke became the first extension of the Coca- Cola brand since 1985 and immediately generated profitable volume. Vanilla Coke helped boost sales of Coca-Cola branded beverages while inviting new consumers to rediscover the cola category through a completely original flavor experience. In product formulation, the Vanilla Coke team struck a balance that lets the taste of Coca-Cola come through-intriguingly new, yet undeniably Coca-Cola. Already one of our top 10 brands in the United States, Vanilla Coke is performing well in its initial international markets-including Australia and New Zealand, with more countries planning launches for 2003. In response to consumer demand, diet Vanilla Coke was introduced to the U.S. marketplace in October, just three-and-a-half months after it was given the green light. In 2002, we also celebrated the 20th anniversary of diet Coke and the expansion of diet Coke with lemon, which made st rong debuts in several international markets after its U.S. launch in 2001. In March 1923, Coca-Cola was sold in a 6-bottle carton for the first time in New Orleans, Louisiana. Today, products of The Coca-Cola Company are consumed at the rate of more than one billion drinks per day. Major Brands: There are 323 brands of coca-cola. Out of which there are 7 brands of coke in Pakistan. Two brands Lemon and Strawberry are recently introduced products of Coca-cola in Pakistan. TOTAL QUALITY MANAGEMENT (TQM) Passion for Quality: Our reputation is built on trust. Through good citizenship we will nurture our relationships and continue to build that trust. That is the essence of our promise The Coca-Cola Company exists to benefit and refresh everyone it touches. Wherever Coca-Cola does business, we strive to be trusted partners and good citizens. We are committed to managing our business around the world with a consistent set of val ues that represent the highest standards of integrity and excellence. We share these values with our bottlers, making our system stronger. These core values are essential to our long-term business success and will be reflected in all of our relationships and actions in the marketplace, the workplace, the environment and the community. Marketplace: We will adhere to the highest ethical standards, knowing that the quality of our products, the integrity of our brands and the dedication of our people build trust and strengthen relationships. We will serve the people who enjoy our brands through innovation, superb customer service, and respect for the unique customs and cultures in the communities where we do business. Workplace: We will treat each other with dignity, fairness and respect. We will foster an inclusive environment that encourages all employees to develop and perform to their fullest potential, consistent with a commitment to human rights in our workplace. The Coca-Cola workplace will be a place where everyones ideas and contributions are valued, and where responsibility and accountability are encouraged and rewarded. Environment: We will conduct our business in ways that protect and preserve the environment. We will integrate principles of environmental stewardship and sustainable development into our business decisions and processes. COMMUNITY: We will contribute our time, expertise and resources to help develop sustainable communities in partnership with local leaders. We will seek to improve the quality of life through locally relevant initiatives wherever we do business. Responsible corporate citizenship is at the heart of The Coca-Cola Promise. We believe that what is best for our employees, for the community and for the environment is also best for our business ENVIRONMENT OF COCA-COLA In the first decade of the new century, we face the challenge of a new environment, which is driven by a fundamental shi ft in international economic dynamics, the growing influence of technology and the fact that people increasingly expect more of large corporations. That challenge demands innovation. While we will always be disciplined by our purpose and our ideals, we must intensify our focus on innovation and create new ways to deliver the promise of Coca-Cola. In fact, in an era that is increasingly international and interconnected, we must pioneer a movement from a homogenous global approach to a highly tailored approach reflecting the unique character of our markets. This new approach will require: 1) Being innovative in our marketing, our brands and our consumer relationships 2) Collaborating more productively with our business partners 3) Changing some of the structures of our enterprise 4) Increasing our commitment to community and the environment Thus, we will reinvigorate our enterprise and bring to full life the unique spirit of Coca-Cola and our people. Such real ren aissance of the Coca-Cola spirit will enable us to fulfill our purpose of delivering refreshment and benefit to everyone touched by our business. The Coca-Cola Company and our bottlers have been at the forefront in helping solve environmental, litter and solid waste issues for more than 20 years. We realize that we touch the lives of billions of people around the world and that our responsibility to them includes conducting our business in ways that help preserve the environment. Soft-drink packaging is the most recycled consumer package in the United States. Our system supports dozens of litter prevention organizations, including the Center for Marine Conservation and Keep America Beautiful. The Coca-Cola Company is a founding member of Keep America Beautiful. Whats more, weve been recycling at our headquarters for years, to the tune of thousands of pounds of waste annually. Weve donated more than $100,000 in proceeds from these recycling efforts to charities. Shaping new Products experiences with packaging and technology: As we created new products and fresh brand experiences in 2002, one fact became increasingly clear to us: Consumers are eager to see The Coca-Cola Company bring excitement to the marketplace. One simple innovation last year-the Fridge PackÃÆ' ¢Ãƒ ¢Ã¢â€š ¬Ã… ¾Ãƒâ€šÃ‚ ¢ -has changed the dimensions of 12-pack sales for us and for our bottling partners. This sleek, refrigerator-friendly pack is increasing consumer awareness and preference, accelerating consumption and case volume in markets where it has been introduced. From our packaging suppliers who assisted us and our bottlers in developing the Fridge Pack, to the retailers whose shelves were reconfigured to accept the new design, partnership made this innovation possible- and profitable. The future of our business in North America also evolved in 2002 with the continuing rollout of iFountain, the most advanced soft-drink dispensing system in the industry. iFountain gives our c ustomers a technologically advanced fountain system that enhances available brand options, improves operating efficiency and automatically calibrates each drink served to assure consumers of a quality drink every time HR coca cola HEALTH AND NUTRITION GIFT Business School 18 Today, people are more concerned than ever about health and nutrition. They understand the importance of good nutrition and proper hydration and they also know that delicious foods and beverages are an enjoyable part of life. People have trusted and enjoyed soft drinks for more than 115 years, and they can continue to be confident about their favorite beverages. In this section, we answer many of the questions you may have about our family of beverages., We also take a look at how The Coca-Cola Company promotes a healthy active lifestyle through programs around the world that promote fun and physical activity. There is growing confusion about what constitutes a healthy diet. With so much co nflicting information available about health and nutrition, it can be very difficult to determine what is accurate and what is not. The truth is that soft drinks and other beverages have a place in a healthy lifestyle. A healthy diet incorporates the basic principles of variety, balance and moderation without sacrificing enjoyment. Your Health Our Beverages: There is growing confusion about what constitutes a healthy diet. With so much conflicting information available about health and nutrition, it can be very difficult to determine what is accurate and what is not. The truth is that soft drinks and other beverages have a place in a healthy lifestyle. A healthy diet incorporates the basic principles of variety, balance and moderation without sacrificing enjoyment. Climate Change: The Coca-Cola Company takes the issue of global climate change very seriously. We have adopted a comprehensive policy aimed at reducing the environmental impact of our cooling equipm ent over time. By the 2004 Olympic Games in Athens, we will no longer purchase new cold-drink equipment using hydrofluorocarbons (HFCs), wherever cost-efficient alternatives are commercially available. Additionally, we will reduce the energy use of our individual equipment by 40-50 percent over the next ten years. As we developed our cooling equipment policy, we referred to the basic tenets of the Kyoto Protocol. While we support the scientific analysis and general objectives of the agreement, we believe that ratification of international treaties and protocols should be left to national political processes. By focusing on our own efforts to reduce greenhouse emissions, we hope to provide an example of how businesses can operate in an environmentally sustainable manner. MANAGEMENT OF COCA-COLA Following are the information about the management of Gujranwala plant. The factory is control by the BOM (Business operational manager) and under him eight Departments is wo rking. Every Department is lad by a department Manager. The Departments of account is lead by the manager account and under him assist manager works. Who control the other employees of the department under him? Department of production and engineering is lead by the Prod. Eng. Manager. Under him work Mechanical Engineers Mechanical Supervisor and Assistant Production. Quality control department lead by the manager quality control. Under him working the chief chemist whos responsibility is to give the quality product to the customer. Sale marketing department is playing the important part in the growing market share in the country. That department led by the Sale marketing manager that department is further divided in the sale and marketing section. The marketing department is lead by the marketing manager and the sale section by sale manager. Sale men work under the sale manager Fleet department control thetransport vehicle of the company the head of the department is Fleet manag er and under him work the assistant fleet manager who manages the control over the transportation of the company. The distribution of the coca-cola around the Gujranwala region is the responsibility of distribution department, which is lead by the distribution Manager. Assistant distribution manager work under Him to full fill their duties. Human recourse and international affair department take control over the external environment of the company and help the in the growth of the company. That Department is lead by the Manager H.R.I.R. other executive work under his supervision. The R D Department plays the most important role in the development and the growth of the company. This Department is lead by the Manager RD. and Assistant Manger work under him. The total number of employees in the coca-cola Gujranwala Company is 236. To be specific the working environment in the company represents the companys culture in large. The culture is the shared values among the dif ferent people so the environment of the company is widely shared by its employees that conclude to form the companys culture. In the coming lines the working environment of the Gujranwala Coca-cola factory is described. Company culture:- The factors, which must be highlighted in this regard, are as follows: ÃÆ' ®Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ special training is given to employees, New employees also are placed with old ones to learn work and the values prevalent in the company, ÃÆ' ®Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ Two cups tea are free for every employee daily this represents the hospitable nature of the company, This factor keeps the employees motivated as they are taken well care this fact is clear by the physical actions took by the company, ÃÆ' ®Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ The company working environment is really a good blend of Asian and western values. Motivations for employees: Wages:- Coca-cola is providing smart wages to its employees, which are competitive and really satisfy its employees. As along with the wages they are provided with a lot of facilities and amenities. In brief structure of wages can be described like this blue collar workers are offered wages along with commission, sales man are offered wages plus commission pursuing certain criteria, White collar workers who are the officers and the executives draw a handsome amount of salary which is really competitive. Staffing and training: The Coca-Cola Company has always believed that education is a powerful force in improving the quality of life and creating opportunity for people and their families around the world. The Coca-Cola Company is committed to helping people make their dreams come true. All over the world, we are involved in innovative programs that give hard-working, knowledge-hungry students books, supplies, places to study and scholarships. From youth in Brazil to first generation scholars, educational programs in local communities are our priority. Annual Leaves:- Coca-cola international has different leaves structures in different regions and countries of the world where they have their company. Their leaves structure regarding Pakistan especially in Gujranwala Division Company is as follows: Designation Allowed leaves Supervisor 26 leaves per annum Above then Supervisor 26 leaves per annum Below supervisor 24 leaves per annum The above table shows simply how the leaves structure allows for the leaves and how well the employees are awarded with facility of getting their own personal time to manage their own problems. These leaves are authorized for the employees and these include the with pay leaves. This facility is really great which keeps the employees motivated and thrilled abo ut their work. Time Management For Work:- Time management is the key to grow in this fast and furious century of growth and development, so therefore Coca-cola is doing at their best for this pivotal factor of managing time. To cover this segment of management they have divided the work in to shifts. For this purpose phenomenon of division of labor is contributing for its functioning. In Gujranwala Coca-Cola company has divided the shifts for the work in the following manner: They are managing the working time in two shifts. They can include some extra shift if there is demand but normally there are two shifts, which are explained in the following. 8 a.m. to 4 p.m. (all departments other then technical departments), ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ 4 p.m. to 12 p.m. (Technical department). These are the shifts in which the work in the factory is mostly conducted. Medical Facilities:- Medical facilities are of prime importance in any organization as the health of employees is in the benefit of the company as well as its the social responsibility of the company to provide nice and healthy work environment to its employees, These facilities are such facilities which can include first aid treatments, emergency handling problems, sickness, and other diseases which are fatal for a person. The Coca-Cola Company is providing Medical facilities to all its employees. These treatments are provided to employees as per their designations. The medical facilities are also provided to supervisors as well as the officers in the company. Employees our Asset: The heart and soul of our enterprise have always been our people. Over the past century, Coca-Cola people have led our successes by living and working with a consistent set of values. While the world and our business will continue to change rapidly, respecting these values will continue to be essential to our long-term success. As we have expanded over the decades, our company has benefited from the various cultural insights and perspectives of the societies in which we do business. Much of our future success will depend on our ability to develop a worldwide team that is rich in its diversity of thinking, perspectives, backgrounds and culture. We are determined to have a diverse culture, from top to bottom that benefit from the perspectives of each individual. Employee Forums: We believe that a sense of community enhances our ability to attract, retain, and develop diverse talent and ideas as a source of competitive business advantage. In the U.S., through employee forums, employees can connect with colleagues who share similar interests and backgrounds. In those forums and elsewhere, employees support each others per sonal and professional growth and enhance their individual and collective ability to contribute to the company. Forums that are currently active include: ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Administrative Professionals ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ African-American ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Asian/Pacific-American ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Gay Lesbian ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Latin ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ Women Mentoring Programs: The Coca-Cola Company is creating a system of mentoring programs that include, one-on-one mentoring, group mentoring and mentoring self-study tools. Currently, Coca-Cola North America and The Minute Maid Company have one-on-one mentoring programs designed to foster professional growth and development. These HR coca cola GIFT Business School 26 Every year, the world produces billions of tons of waste. Recycling and reusing waste materials is absolutely crucial if we are to maintain the health and beauty of the earth. The Coca-Cola ® Company is working constantly toward coming up with smart, creative ways to reuse waste. Heres a glance at what were doing. To introduce innovative and environmentally friendly packaging, we Opened a breakthrough facility in Sydney, Australia for the worlds first PET bottles to be produced from recycled PET bottles. Today, one in four PET containers sold by our company in North America contains re cycled content. Our Commitment To Diversity: Our commitment to diversity also extends into the community. Valuing our people helps us better meet the needs of our customers and partners. Through our people and our local bottling partners, we build relationships through local marketing, local civic programs and local business opportunities. Realizing the full potential of diversity has a direct impact on our company: ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ It improves our understanding of local markets; ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ It makes us a better employer and business partner; ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ It helps us compete more effectively; ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ It makes us better neighbors in our communities; and ultimately, ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢ It builds value for our shareowners. Our company is energized with a new entrepreneurial operating culture, fueled by the twin engines of innovation and diversity. DEPARTMENTALIZATION: Following are the departments in Coca-cola company regarding to Gujranwala plant:- ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Human Resource and international relation department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Research and Development department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Account department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Engineering department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Production department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Quality Control department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Marketing department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Sale department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Fleet department. ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¢Distribution department. Human Resource Management within Coca Cola Human Resource Management is an essential part for any organization. Moreover, development of this department is the first step, the ground on which the future of the company depends. It is essential for every single business unit and especially for such international company as Coca Cola. It is people, not technology who create the company. Human Resource Management at Coca Cola Company has many advantages. It is the global company and it is impossible to create certain policies or procedures applicable in all divisions of the company, cultural and political differences need to be taken into account. Therefore, the focus of this paper will be on four tasks and duties of Human Resource Management (performance management, compensation, career development, succession planning) based on the United States procedures. Basically the HRM practices are necessary for every organization. But unfortunately in Pakistan not so much used HRM practices. In multinational companies like coca cola have their own separate department of HRM. According senior executive of HR Waqar Mahmood our HR department consist of 29 people in Gujranwala plant. Every organization has its own policies and strategies by which they control the functions of their departments. Similarly, we also have own policies and strategies by which we control all the functions of our departments. coca cola HR department is also conducting all the practices of HRM like Job analysis and design of work ,r e c r u i t m e n t and selection, training and development, performance appraisals, compensation, employee relationships, staff welfare and medical policies and some other things like that. These all practices are conducted by own policies and strategies. HR department not make decisions related of its own department, they also conduct in companys decision. Job analysis and designing Job analysis is the procedure for determining the duties and skill requirements o f a job and the kind of person who should be hire for it. Job analysis consists of two products one is job description and second job specification. Job description: a list of job duties, responsibilities, reporting relationship, working conditions, and supervisory responsibilities- one product of a job. Job specification: a list of a jobs human requirements that is requisites education, skills, personality, and so on-other product of a job analysis. Coca cola company HR department check its own job description and job analysis in which they get the information about employees work activities, human behavior, performance standard, job context and human requirements and also other information related to this conduct. HR department of coca cola used this information for Recruiting, selection, compensation, performance appraisal, training, and employees relationship. Planning and Forecasting The process of deciding what positions th e firm will have to fill, and how to fill them. Coca cola HR department involves in company strategic planning and they also make sufficient planning for hiring new employees in the future. We forecast for the expected employees needs in the organization. We forecast of employees on the change technology and increasing in productivity. After planning we send this report to the head office for approval. If we get approval from the head office then we start recruitment process. Our recruitment process Our recruitment process is well established first of all we give ads in news papers, company website, institutions etc.Once we receive an application form, from candidates with required documents and C V. Internal recruitment External recruitment External Selection process The selection process will vary depending on the position youre applying for, as one process cant fit all the different roles we have here at CCE. However, in most cases a combination of any of the following tools will be used: Interview Group exercises Presentations Psychometric tests Role plays/Situational Exercises Interview The interview is designed to reveal more about you and your experiences. Well ask for examples of how you behaved in different situations, maybe at school, university, a club, at home or in previous jobs. This is not designed to catch you out and our interviewers will never try and trick you into an answer. Be honest, be yourself and it should be an enjoyable experience. Also, dont forget that this is your chance to find out more about us and ask questions. Remember, interviews are a two-way process so use it to understand the nature of the role and to make sure it really is what youre looking for. Group exercises Were very much a team at CCE so these will show us how effectively you work with people. Theyre a good opportunity for us to see how you communica te, influence and involve other people in the workplace. Presentations Presentations give you the chance to show your ability to communicate to a group of people on a specific topic. You may be given a topic in advance or on the day, but dont worry youll have plenty of time to prepare. Psychometric tests Psychometric tests are timed exercises that examine your abilities and potential. On occasions, we may also use a personality assessment tool that is designed to find out more specific things about you. If youre asked to complete a psychometric test, well send you information and advice in advance on how to prepare. Role Plays/Situational Exercises Designed to assess how you react in certain situations, these help to highlight particular skills and how well youre suited for a position. You may be given facts and figures to review, or a report to complete; we may also have an assessor acting as a customer or employee to simulate a situation that could occur in the workplace. Dont worry, youll be given a brief and ample time to prepare. Training process of employees Training process is essential part of every employee with out training; employee can not come to now the procedure of work, rules and regulations of firm, some times when new technology is introduced it is also responsibility of a firm to train its employees. After recruiting the fresh employee we train them for three months and also pay them salaries after three months they become part of a firm We also give training to already exist employee it depend upon condition for example if new technology is introduced first of all we give full training to them about new technology then we allow them to start their job . Performance appraisal Coca cola performance appraisal is annually Hr manger waqar mahmood said that we appraise the employee due to their performance about goals of the organization .we set the goals started the year and tell the employees about the goal if the employees achieve this goal we appraise the employees. Steps in appraising performance The performance appraisal process process contains three steps; Define the job Appraise the performance Provide feedback Define the job; Means making sure that you and your subordinate agree on his or her duties and job standard. Appraise performance; Means comparing your subsssss ordinates actual performance to the standards that have been set. Provide feedback; Means discuss the subordinate performance and progress, and make plans for any development required. External recruitment External

Wednesday, May 6, 2020

Aesthetics, The And Beauty Of Aesthetics - 1461 Words

Aesthetics, a dying subject within our society of which its importance needs to be expressed. Educating today’s youth on the values and beauty of aesthetics, in my opinion will improve the intellectualities of tomorrow’s society. By studying aesthetics, one can learn to appreciate the world around them and to improve the inner self to find beauty and appreciate the simple things in life to counter balance the rationalized world around them. Aesthetics is the gateway for you to explore and use self-imagination and creativity and therefore should become more important in today’s society and incorporated more within our school systems to help our youth understand that there is beauty within our world. As Albert Einstein once stated, â€Å"logic will get you from A to Z, Imagination will take you everywhere†. Today’s society is losing sight of their imagination and letting monotony of life obstruct their inner principals. Society must not allow this to happen and needs to learn how to revamp the values and beauty of aesthetics. The best way to affect change would be to modify legislation and make aware to our society the importance and life values aesthetics can provide. Knowledge and education on Art studies can serve a very valuable purpose in schools, because it enables our youth to use their inner self specific tools to think more dynamically and helps one to comprehend new ways to overcome life’s obstacles, with out of the box thinking. A true byproduct of a student ofShow MoreRelatedSleeping Beauties : Are Historical Aesthetics Worth1957 Words   |  8 PagesWork Cited Hunter, J. Paul. Sleeping Beauties: Are Historical Aesthetics Worth Recovering? Eighteenth-Century Studies 34.1 (2000): 1-20. Web. Hohr, Hansjorg. Dynamic Aspects Of Fairy Tales: Social And Emotional Competence Through Fairy Tales. Scandinavian Journal Of Educational Research 44.1 (2000): 89-103. Education Research Complete. Web. 6 Oct. 2015. Mieder, Wolfgang. Grim Variations From Fairy Tales To Modern Anti-Fairy Tales. Germanic Review 62.2 (1987): Literary Reference CenterRead MoreThe Aesthetic Of Ruins On The Beauty Of Abandoned Structures Essay2085 Words   |  9 PagesThe aesthetic of ruins can help us understand aspects of interior design in terms of the lack of human presence indicating elements we might otherwise ignore. To explore this theme, I will examine how theorists have thought about the aesthetic of abandonment in relation to the beauty of abandoned structures, beginning with the work of Gordon Matta-Clark, in leading us to rethink our lived in environment apart from just its visual aspect. Gay Watson introduces the idea  of emptiness as  a therapeuticRead MoreSelf-Hatred and the Aesthetics of Beauty in The Bluest Eye by Toni Morrison1287 Words   |  6 PagesSelf-Hatred and the Aesthetics of Beauty in The Bluest Eye by Toni Morrison Topic: Discuss the issues of self-hatred and the aesthetics of beauty in The Bluest Eye by Toni Morrison. What role do they play in the novel and how do they relate to its theme? Self-hatred leads to self-destruction†¦ Self-hatred is something that can thoroughly destroy an individual. As it was fictitiously evidenced in Toni Morrison’s The Bluest Eye, it can lead an individual to insanity. Toni Morrison raisesRead MoreChapter five of Crispin Sartwell’s ‘Six Names of Beauty’ discuss the Japanese aesthetic of500 Words   |  2 PagesChapter five of Crispin Sartwell’s ‘Six Names of Beauty’ discuss the Japanese aesthetic of Wabi-sabi. Sartwell begins the chapter by describing a harmonica that he started playing at the age of fourteen. During the recount, which included a detailed description of an old CD, Sartwell shows an evident appreciation for the aged item and it’s imperfection. â€Å"The damage on its surface—its crackles and skips—traces my intense relation to it, and gives it a kind of old-time-sounding authenticity.† His descriptionRead MoreAesthetics Reflection On Art And The Philosophy Of Beauty1201 Words   |  5 Pagesthat add a touch of serenity to our miserable existences called aesthetics. Aesthetics as an adjective is defined as concern with beauty of the appreciation of beauty. As a noun it means a set of principles underlying and guiding the work of a particular artist or artistic movement. The surrounding beauty that we take for continuous granted is significant towards our existence. In everyday interaction, we straddle the line between aesthetic judgement, where we appreciate any object, instead of a primarilyRead MoreHow Does Keats Express His Aesthetic Vision in ‘Ode on a Grecian Urn’?1542 Words   |  7 PagesHow does Keats express his aesthetic vision in ‘Ode on a Grecian Urn’? John Keats once said regarding Lord Byron that â€Å"he (Byron) describes what he sees, I describe what I imagine†. Keats is a typically Romantic poet in the way in which he uses the fluid boundaries of imagination within his poem to formulate his aesthetic vision which is projected in ‘Ode on a Grecian Urn’. Pope notes that the etymology of ‘aesthetics’ derives from the Greek meaning ‘things perceptible to the sense’ and ‘sensoryRead MoreBeauty Is Beauty Lies On The Inside1024 Words   |  5 PagesIntroduction: Beauty has been interpreted in many ways since time immemorial. Many opinions have been sent across and criticisms on their take on this abstract measurement have been heard by the masses. â€Å"Beauty is skin deep.† â€Å"True Beauty lies on the inside.† Beauty is celebrated in ways that define the structure of societies. A whole system and society had been designed on the foundation of Beauty at one time. Even though the interpretations and criticism of beauty has remained more or less fundamentalRead MoreThe Reinforcement of Racial Hierarchies in Morrisons The Bluest Eye and Neals The Black Arts Movement1411 Words   |  6 Pagessocietal, white aesthetic and through the perceptions associated with physical characteristics. In The Bluest Eye, Toni Morrison first illustrates the reinforcement of racial hierarchies through the proliferation of a predominant, societal white aesthetic by recounting passages from the Dick and Jane books, a standardization of family life. Next, â€Å"The Black Arts Movement† by Larry Neal demonstrates the reinforcement of racial hierarchies through the proliferation of a white aesthetic by discussingRead MoreSchiller ´s Aesthetic Philosophy of Human Nature799 Words   |  4 Pagesthe position that his age is lacking something, meaning that it is missing a certain something that is essential for all human beings. In other words, the part’’ is missing the whole’’. Friedrich Schiller on the Sixth Letter of his text On the Aesthetic Education of Man in a Series of Letters’’ gives an example of a culture, which was not wanting. This culture, the Hellenic Greeks, seemed to manage a perfect balance between art and wisdom, and their connection to nature, for they realized art andRead MoreBeauty and the Unattainable821 Words   |  4 Pagesthe position that his age is lacking something, meaning that it is missing a certain something that is essential for all human beings .   In other words, the part’’ is missing the whole’’.  Friedrich Schiller on the Sixth Letter of his text On the Aesthetic Education of Man in a Series of Letters’’ gives an example of a culture, which was not wanting.  This culture, the Hellenic Greeks, seemed to manage a perfect balance between art and wisdom, and their connection to nature, for they realized art and

Tuesday, May 5, 2020

Kant the Sublime free essay sample

The Sublime In Lyotard’s reading Lessons on the Analytic of the Sublime, he explains how critical thought exists within an infinite amount of creativity with no principles but in search of them. Lyotard understands the Kantian sublime as a way to comply with the standards that critically analyze postmodernism using deconstruction. Kant differentiated the sublime between the vastness and greatness and the dynamic sublime. The vastness sublime is so great we can’t just use our senses like we normally do; it requires us to heighten our senses beyond comprehension. The dynamic sublime is the way in which rationalizes things and his perceptions. Lyotard describes the boundlessness of the imagination and reason as a ‘differend’ and this is ‘to be found at the heart of sublime feeling: at the encounter of two absolutes equally present to thought, the absolute whole when it conceives, the absolutely measured when it presents. ’ (Lyotard) Our imagination understands forms and measures while reason understands something without form of an infinite nature of something. There is a separation of imagination and reason and when we use the ‘enigmatic’ power of critical thought we can reflectively judge something. Kants presentation of the sublime has been taken up by Lyotard and he explores different ways of finding a philosophical understanding of different artworks. Through Longinus and Burke we can explore the pre-modern and modern conceptions of the sublime and through all these critiques we can draw different manifestations of the sublime in art. Kant questions how can someone judge an object before knowing how to properly judge that object and how do they know what proper judging is? Longinus in part of his critique implies that man can go beyond his limitations as a human being by experiencing emotions and language. The art or technical talents was described, as the human while the sublime was something that escaped our experience of art. ‘Sublimity consists in a certain excellence and distinction in expression’ (Longinus, pg 100). To understand and have knowledge of the sublime, there needs to be a vague understanding of something that is beyond our experience or senses. He explains that there is more to the human ordinary life because we feel this through the senses, but these senses are an incorrect interpretation caused by a physical perception as opposed to a psychological one. If you think about the sublime, it cannot be pictured or imagined but we have translated and suggested through the arts and poetry. Longinus tells us that nature is the creative and the first principle of the sublime and what follows is a matter luck and good mentors. In Goodbye Lenin, a German film directed by Wolfgang Becker, Lenin tries to hide the unification of Germany during the 1990’s from his mother who was in a coma throughout those months and has to stay in bed. He successfully conned her into thinking nothing had changed by using tricks like old product bottles and filming his own news broadcasts. This film successfully executes the idea of the sublime in what was going on between his mother and the rest of the world. ‘Our faults spring from the same place as our virtues. ’(Longinus)She believed everything around her was real and time had not changed but the people around her were well aware that this was a deception of reality. The way in which Lenin created the same world and reality his mother had always known is overwhelming to the senses and questions what is really for real? Burke believes that the ideas of pain and pleasure cannot be defined, but pleasure of every kind satisfies quickly. He goes on to say that there are two kinds of pleasure: the first that simply is and has no relation and the second that cannot exist without relation. The film has preserved and stopped time that defies nature and in reality cannot be done. The son is so scared and terrified that his mother will die that he tries to please her by keeping the world exactly the same. This terror is the source of sublime because it creates the most emotion and he imagines the worst. The fear that his mother will die has caused him to be terrified. It explores different areas of the mind by letting her believe this lie. His mother would not survive the fact that everything she has believed in had crumbled while she was asleep and that the world she once knew was suddenly a capitalistic society that now included Burger king, Pepsi and Coca-Cola. Lenin did not want to devastate his mother and cause another heart attack so he had to make everything appear, as it always was wile the outside world was growing and expanding at such an accelerated rate. The kitsch setting of the typical German 1989 apartment filled with yellow flowered wallpaper and dark wood furniture brings calmness to his communist mother. The film captures the nature of humans and their strong social beliefs and how it can affect the human psyche. Burke believes that terror is the source of the sublime and that pain is the more powerful than pleasure. Lyotard believes that pain is not the end point, there is the ‘movement’ of pain to ‘pleasure’ In Joseph Turners Impressionistic painting titled Slave Ship, he has created a seen of vastness that relates to the Kantian sublime but moreover he has demonstrated the use of color and dynamic composition to create a sense of horror. The brushstrokes give a natural look to the painting and the seemingly unintentional brushstrokes create an organized composition. We are aesthetically pleased when we look at the painting because an overwhelming response is experienced when looking at the picture. Burke believed that the Beautiful was very different from the sublime. All privation is great because they are all terrible: Vacuity, darkness, solitude, and silence. Low and intermittent sounds and shadows bring about feelings of the sublime. Above all, the actions of the mind are affected by the sublime. The way in which Turner has used rough brush strokes and lots of contrast between moods and contrasting colors creates the Sublime as opposed to the Beautiful. The use of purple and blue shadows that cast over the foggy night, the bloodline skyline, the flaming enraged sea and the insignificant ship create a sense of horror. The Sublime is experienced in this painting because it is detached from the actual danger of being in an actual situation and rather experienced through the visual arts and poetry in its overwhelming vastness. There is a sense of elation and intimidation when traveling through the painting. Thomas Cole’s Landscape with Tree Trunks create a struggle to be able to understand what is being implied. It becomes uninviting to the viewer as the scary tree trunks in the foreground block our path into the painting and we get further into only for our view to be blocked again because of the mountains that come right into the middle part. The painting does not accommodate to human feelings. These are sublime components such as the scary trees, the contrasting light and dynamic sky create frustration in entering the painting make us feel that we are not welcomed and that we are in a wilderness that we cannot control. The overwhelming tree and sky not only creates and unexplained phenomena but also implies that time and power of nature is vast and infinite and these unpredictable forces can in themselves become sublime. The painting composition seems to have been distorted by Cole yet it feels genuine and believable. In the Pianist directed by Roman Polanski we are safe to knowing the reality of the actual circumstance of Jewish victims trapped in a concentration camp but we still enjoy the horrific actions taken against them caused by the overwhelming power of human nature. We are awed, disgusted and in disbelief by the question: â€Å"How can human beings do such things? † ‘There is no explanation for the communication of passion, but it is concluded through the experience or premonitions of others. ’(Burke) there is no way to rationalize how the Jews were treated during this time of suffering and we can’t even fathom such events to reoccur, but it still exists today. The pain and suffering that we experience as a witness is subliminal and in cannot be justified. Within the film Szpilman is able to detach from the war and all the pain and suffering he has experienced by playing the piano. When different men have a common faith in the object of admiration we come to the Sublime’ (Longinus). Szpilman creates his own sublime world through the piano. He creates a stimulus of powerful and inspired emotion and he seems to be dignified and elevated when playing the piano, not guilty or ashamed for being a Jew. His talent brin gs even his worst enemies to respect him and be in completely awestruck by his music breaking all boundaries of human laws and standards and elevating itself to a much higher place that is universal. The unknown and unbound is created in the film when everyone is awestruck and in total admiration of the music. In the end, art has the vastness that allows the mind to be free of obstacles of distraction. Basically, I understand Kant in his way of thinking of art as a way of means to letting the senses experience a feeling far greater than the everyday ordinary life and sublimity only exists in our minds and not in nature, and if we are conscious of this we can become superior to nature within and to nature which does exists without us. Lyotard explains that art should work with no rules and that it therefore cannot be judged and instead be combined and pluralized. Longinus explains that the human is the technical aspect of art while the sublime is the existential part of the human psyche that goes beyond our experience of art. Burke’s modern view of sublimity in art can only be experienced through actual knowledge an actual experience where things are only recreated and reordered. He thinks that death and fear are feelings of the sublime and that what one might expect is very different to what actual really happens and that expectation creates fear which in turn makes us unreasonable and therefore brings about the sublime.